Market Data & Insights

Tuesday Trendlines: The Numbers Behind Today’s News

From changing pet owner behavior to shifting disease patterns, evolving nutrition trends, and new product innovation, today’s headlines highlight how veterinary care continues to evolve. Here’s a roundup of the top stories making news across animal health.

Portrait of young woman talking to smiling veterinarian in waiting room at vet clinic with white dog, copy space

Pet Insurance Growth Continues, but More Than 95% of U.S. Pets Remain Uninsured

Pet insurance enrollment continued to climb across North America in 2025, according to NAPHIA’s latest industry report. But despite covering 7.6 million pets, insurance adoption remains low, leaving most dogs and cats without financial protection for the routine illnesses and chronic conditions that commonly require veterinary care.

Specialty Retail and Premium Nutrition Drive Next Phase of Pet Food Market Growth

The global pet food market is projected to surpass $133 billion by 2030, but new research suggests growth will be fueled less by pet ownership gains and more by evolving consumer purchasing habits. Specialty retailers, premium products and continued investment in canine nutrition are expected to shape the industry’s next decade.

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